Pratiwi Kusumaningtyas: ARROUND - World’s First Decentralized Advertising Solution in Augmented Reality

ARROUND

World’s First Decentralized Advertising Solution in Augmented Reality

Watch the video above the explanation about the Arround delivered by Neils Bryant
ARROUND is a unique decentralized economic and technological infrastructure supporting the augmented reality ecosystem. Throughout each aspect of the platform, blockchain technology is used in order to facilitate the development and sales of goods, services, information and advertising using the principles of a decentralized economy. ARROUND will have the ability to address multiple markets through the application of a single technological platform.
Each element of the ARROUND economy relies on blockchain to ensure frictionless interaction between each party, allowing the system as a whole to maximize its potential to become a transparent and trusted resource within the global AR ecosystem.
Blockchain is a digital ledger in which transactions are stored and validated by the participants on the network, resulting in a unique transparent and verifiable record without the need for a central authority. Through the use of EC20 smart contracts, ARROUND can solve a number of specific issues associated with social networks, advertising networks, marketplaces and crowd-sourced data.

Reasons to Buy ARR

Established partnerships with global brands
Token plays vital role in fueling business model
AR market growing at breakneck speed (65% CAR)
MVP available on iOS & Android
Innovative and comprehensive product
Experienced team with excellent track record

The ARR is used for all revenue transactions across the network, including all advertising payments, revenue from the social network, the AR Store and from the global 3D AR map.

ARROUND Platform

Social Responsibility

By enshrining our users’ rights in blockchain, we ensure that their privacy and personal data remains firmly in their hands. While display and contextual advertising will be served to all participants on the platform, users will be protected from 3rd party trackers and targeted advertising will be permission-based, secured by a smart contract, not only protecting the individual user but also allowing them to be rewarded by the advertiser in tokens in exchange for any data they choose to provide.

Marketing & Advertising

Advertisers, retailers and organizations will also benefit from the transparency that blockchain provides. Objects and AR experiences can be uploaded directly to the AR Social universe or to the AR Store, where each view, interaction or purchase will be tracked by blockchain, providing a guarantee of efficiency and transparency. All advertising and promotional content served on the platform will be tracked and stored via blockchain, with no middleman there is less room for error and fewer overheads in the provisioning process.

Generating a 3D Map of the World

Blockchain is an essential and indivisible part of the overall system, allowing us to reward users, and record their contribution to the creation of a 3D spatial map that will power the coming generation of AR services in addition to countless other services that require accurate spatial positioning to operate.

Through the use of blockchain ARROUND is able to implement a number of key features that would be unreasonably complex and costly in a traditional environment. The implementation of our own token, the ARR is a fundamental feature that assively

accelerates our ability to attract users, external partners and build a global platform.

Developer Ecosystem

AR developers, both hardware and software, will benefit from the transparency that blockchain provides and the flexibility that the ARR token offers. All intellectual property will be written into the blockchain, and all purchases and short-term

leases of intellectual property on the platform will be guaranteed via smart contracts,

ensuring transparency in pricing, sales volumes and effectiveness.

ARROUND Uses Blockchain

Blockchain ties all elements of the project together. Advertising inventory and campaigns are registered in the blockchain and paid for by ARR. A bounty in ARR is paid to map builders and all transactions across the social network are conducted in the ARR token. In addition to revenue from advertising, we envision significant value in leasing the AR Map to 3rd party applications and connecting them to our advertising network. All intellectual property and privacy rights are guaranteed via smart contracts.

ARROUND TOKEN

The ARR Token is a universal currency of the ARROUND ecosystem.

For the convenience of users and advertisers, prices in the ARROUND system will be denominated in fiat currencies, but the token will be used to complete all purchases of digital goods and services in the ecosystem.

The ARR token is based on the ERC20 smart contract on the Ethereum blockchain network, and will be traded on cryptocurrency exchanges. The maximum number of ARR tokens is 3,000,000,000.

Token Distribution